Marketing Manager – IMA
Company: Institute of Management Accountants Job Summary The position requires a strong ability to lead and collaborate across several cross‐ functional areas to meet deliverables and deadlines, management and development of internal marketing planning calendars and project plans, and flawless execution in collaboration with brand, design, communications, PR, marketing agency, and other internal and external partners. This position will also be required to lead a small internal team and be required to communicate with the global headquarters located in Montvale, New Jersey, USA. Responsibilities Manage IMA’s direct mail acquisition program, working with the global headquarters and regional team to develop marketing and growth strategies in all regional member acquisition efforts and tactics. Lead the marketing and communications team in creative and copy design, campaign tactics and list sourcing, and utilize results to refine and inform future campaigns Develop and...